To feel ready to face the day, to stay focused and energized at work, to make conversations on a date, or to just relax, the warmth of coffee just sets the tone perfectly.

Such comforting beverage is distanced from most of us in the name of exclusivity and unaffordability. It’s difficult to find an average person from a village or town in a cafe, sipping a steaming hot coffee. Can this situation be overturned?